Kim Kardashian, who is famous for playing herself and famous for being famous, launched her lower-priced Kim Kardashian for Bebe jewelry line this week in New York City.
“I try to find inspiration from what is on the runway,” Kim told The New York Times . “But I think hoops are a staple. Whether or not they are in, we always get compliments on them.”
Jewelry isn’t the only Kim Kardashian-designed Bebe product. She has also designed tops, dresses and leggings for the clothing fashion brand.
“We make the kind of clothes we like to wear,” she added. “We give answers to the questions our customers are asking. I think that’s why we’ve been successful.”
According to The New York Times, this is only one of countless Kim-branded projects for the Kardashian empire. Kim has her Belle Noel jewelry collections with Pascal Mouawad and another collection with Virgins, Saints & Angels. The reality star also sells K-Dash by Kardashian clothing for QVC. Kim’s family that includes her sisters Kourtney and Khloe and her mother Kris, generate branded fashion boutiques, fitness videos, credit cards, a fragrance, skin care products and a self tanner.